Tuesday 10 July 2012

Blekko Upgrades SEO Data


Blekko Upgrades SEO Data

Blekko integrated the up-to-date crawl information that powers our search engine index directly into our SEO product offerings. Not only is the data more comprehensive, but there are major improvements in real-time updates to our SEO pages.

When it comes to pages crawled, the sweet spot for blekko is a little more than 4 billion pages. To keep our crawl fresh, we update at least 100 million pages each day. As soon as our crawler, Scoutjet, crawls a webpage, users have access to information about it through blekko’s SEO product. We want to enable people to see the Internet the way a search engine sees it, especially what the rest of the internet is saying about an url.

Scoutjet updates the top ranked starting pages on the Internet around every hour, while other high quality pages are checked at least every week. The continuous updates to blekko’s SEO data include page content, meta data, duplicate text, and inbound link counts. Staying up-to-date is as much about forgetting the old as finding the new. So, we eliminate inbound links that are no longer live and duplicate content that is no longer available.

Since our traffic continues to grow rapidly, we are bringing more machines into service to keep our site humming. While we were upgrading our site to handle more traffic, we decided to leverage our highly customizable NoSQL database to make real time access to our crawl publicly available. Our “combinator” abstraction proved critical in quickly making the right tradeoffs between crawl throughput and user request latency.

We hope you will be pleased with the new and improved performance for web search and SEO data!

http://blog.blekko.com/2012/07/03/blekko-upgrades-seo-data/http://blog.blekko.com/2012/07/03/blekko-upgrades-seo-data/

SEO Company In India SEO By India Offers Easy Tips to Maintain Your Website's Visibility After Google's Update Challenge


Jun 30, 2012 (GlobeNewswire via COMTEX) -- Summary
Website owners are concerned about Google's recent update that resulted in sudden crashing of ranking of millions of websites. However, an experienced SEO firm India, SEO By India believes in organic ranking, and knows how to pass through these challenges. Here are some easy tips offered by them in the interest of everyone. 

NEW DELHI, India, June 30, 2012 (GLOBE NEWSWIRE) -- Now it's high time for webmasters to think beyond Panda and Penguins and work towards finding long term solutions regarding website marketing strategies. Learn these easy to use and practical tips offered by reputed SEO Company India, SEO By India.
Focus on high-quality Content 

The value of high quality content will never be outdated irrespective of any number of updates given by Google. Well-written and interesting content is something that plays the most important role in catching the attention of visitors and hence, the search engine's attention. A good content tempts the readers either to take your "call of action" or to bookmark or follow you on social media. Apart from writing a good post, it is important that you link them to reputed websites to get the high quality traffic. Promote your content to targeted audience and there will be lower bounce rates.
Using natural Anchor texts 

Using natural anchor texts is another thing that can help you. Use long tails instead of short tails. Make sure your content has a natural use of anchor texts as this is what the Google updates mention. You can use generic words like "Know more," "Click Here" and others. Make sure anything you are linking to is 100% relevant to your website. 

Concentrate on developing domain authority
Improving on domain authority or on brand building is yet another tip you must follow. You can do it in many ways such as having something exceptional about your website that is shown off through your content or gain online authority on niche topics by placing great content online. Work towards creating a brand of your website through exceptional content. Your website must gain positive exposure through natural ways to attract people to know more about it. However, it takes its own time. 

Keep SEO an ongoing process instead of an overnight method 

In a recent interview, a senior executive from this reputed SEO Agency India, SEO By India, said, "If any SEO company guarantees you page #1 ranking on Google search, they are fooling you. In fact, it has become even more difficult with ongoing Google updates." The essence is this: give time to your website to grow naturally in an organic way; do not expect a high ranking from day one. Using any sort of unethical SEO practices will damage the ranking instead of helping it. Educate yourself on SEO even if you have hired SEO professionals. It will help you get the right SEO services required for the long term health of your website.
These are just a few basic tips that can help you in your quest to stay on the top of search engine rankings. Combine these tips with your genuine efforts to obtain maintain your ranking after recent Google updates.
For more information, visit http://www.seobyindia.com 

The SEO By India Pvt Ltd logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=13418
This news release was distributed by GlobeNewswire, www.globenewswire.com
SOURCE: SEO By India Pvt Ltd 

Status Update for Social Media Marketz: One Year of Fantastic Facebook Marketing Service

Social Media Marketz recently completed one year on the timeline of its popular service for Facebook marketing. The service celebrated its first birthday with all the clients and friends it has added in the past one year. It has been successful in helping clients win customers, enhance their market share and build strong brands through creation of goodwill. To mark the occasion, Mr. Anuj Arora, Director – operations, launched a limited period special offer of providing Facebook page designing at a discounted price of $500. This offer will be available to new as well as to existing customers.

The company associates with the Facebook team to get its clients a step ahead of competitors. It gets information about the latest applications, and tools like Social Plugins, launched by Facebook for effective marketing and follows the best practices suggested by the social networking site. Designing of Facebook profile page, sending updates and messages to existing and prospective customers, designing online ads which are posted on the site and running contests on Facebook are offerings from the repertoire of services by Social Media Marketz. The contests devised and run by the company for clients on Facebook have received massive response, drawing attention and loyalty for the brands.
The comprehensive package offered by the company comprises monitoring of the brands, making overall strategy for social media marketing, running promotional campaigns and doing results analytics. It also provides compelling video creation and posting service on the social networking site, with a team of skilled videographers and editors. The team also has trained content writers, who write SEO friendly updates and share information about the clients regularly on Facebook.

Social Media Marketz is a part of EMarketz India Pvt Ltd, the leading internet marketing consultants. This has helped it gain a foothold and create a respectable clientele in the very first year of its existence. There are many success stories that the company has helped take shape on Facebook. Social Media Marketing has helped more than a dozen brands get famous on Facebook through interactive and authentic social marketing strategy. It aims to establish itself as the first choice as a service provider in this domain. Facebook marketing is a part of the bouquet of services that the company offers to clients all over the world, with the other services being marketing through Twitter and LinkedIn. For all services, a quick quote can be attained by sending a request on its website http://www.socialmediamarketz.in.
About Social Media Marketz: The social media marketing site is a unit of EMarketz India Pvt Ltd. the company is based in New Delhi and has offices in USA and UK. Offering a range of services, the company reaches to Fortune 500 companies, as well as small business. The products and services are competitively priced and the company offers may attractive packages for SEO and online marketing solutions. The company launched the dedicated unit Social Media Marketz for social media marketing business in 2011. Apart from this domain, the company also offers website optimisation, Guaranteed and Express SEO service, video marketing service and link building services.

To know more about the services, get in touch with Social Media Marketz on +91-11-41558530, or send a mail to sales(at)socialmediamarketz(dot)in.


Read the full story at http://www.prweb.com/releases/facebookpagedesigning/socialmediamarketz/prweb9677752.htm

Monday 9 July 2012

SEO Company in India SEO By India Can Turn a Dull Website Into an Income Earner

NEW DEHLI, India, July 8, 2012 (GLOBE NEWSWIRE) -- SEO India offers high quality search engine optimization services and websites gain better page rank and traffic. When a site receives lots of traffic every day its chances of getting bigger sales increases and this leads to higher profits.
The key to a powerful brand image and greater online visibility is search engine optimization. Search engine optimization techniques incorporate a series of processes through which a site will become search engine friendly. This implies that the site is more accessible to people who are seeking products or services related to it. Often, a company that is popular is not able to achieve its true potential because it is not accessible to people in an easy manner who need its products or services. This is largely because it's not been marketed in the online media properly. With SEO, this problem can be resolved because it enhances site accessibility. SEO India, a top-notch SEO company, offers such benefits at the most affordable rates so that their clients can be set apart ahead in their market without spending much.
The experts here offer both on-page and off-page SEO services to provide clients the benefits of a comprehensive set of search engine optimization techniques. On-page SEO from this specialist includes enriching the site's content with keywords. It also involves including keywords in the site's Meta tag description, page URLs, image descriptions, h1 and h2 texts and much more. The site's navigation is tuned up so that any page can be quickly accessed, making it easier for search engine robots to index the site. Off-site SEO from SEO India includes a series of techniques through which link building, directory submission, article submission, forum posting, social media marketing and much more. These techniques are implemented in a step-wise manner and the most ethical practices are employed so that clients get tangible results through SEO implementation.
Websites seeking to penetrate the market simply cannot do without SEO. SEO is the key to online success and without it a site will not be known to anyone who is searching for what it has to offer. The more the site's visibility, the better is its profits. SEO India's wide range of SEO techniques enables client websites to effectively achieve their business targets. It makes the site more accessible to customers and enhances its popularity on the internet. They employ the most professional and knowledgeable people in this field to render the best SEO service that are worth the money invested. Their services are delivered on time and tailored to suit client requirements. 


Saturday 7 July 2012

Stay ahead in SEO: how to improve your ranking.

Search engines love websites that are updated regularly. Photo: Louise Kennerly

How you get Google to value your online presence and award you a coveted high ranking is a source of sustained hot debate. With its cryptic algorithm updates dubbed Panda and Penguin, Google can seem impossibly picky. Cue desperation.

Search engine optimisation (SEO) analyst Robert McAnderson likens the dozens of rivals liable to scrap for a top-10 spot on Google’s page one to “seagulls fighting over a chip”.

Here is some intel on how to wow the likes of Google by coolly applying classic and cutting-edge SEO.

1. Keywords
Advertisement

The key secret behind all SEO success remains keywords and keyword research, says McAnderson. That, he adds, means knowing what your target market uses as search terms and then ensuring your website “speaks to their need”.

Ensure you establish “alignment” between what you offer and what your potential customers seek. Without alignment, your website will only have limited success, he says.

2. Regularly update content

Search engines love websites that are updated regularly, says McAnderson.

The SMH is a classic example of a website that updates regularly, he says. So, he adds, search engine spiders visit the Sydney Morning Herald website every day, seeking changes.

In contrast, a website that stays static for months does not warrant another visit because nothing has changed, he explains.

3. Filter out errors

Ensure you have registered with Google Webmaster Tools and fixed “crawl errors” - problems Googlebot logs while scouring your site. Then, using Tools, check that your site has the correct geographic targeting, says the director of the SEO firm Redfly Marketing, Dave Davis.

That step may “have the single biggest impact” on how your site ranks in a country search results page unless you use a country-specific top-level domain such as “.au”.

4. Forget Meta descriptions

These summaries of page content are not what they were 10 years ago, Davis says. So, forget stuffing keywords into them.

Instead, write the descriptions as you would an AdWords ad. If you can entice a user to click to your site when it sits in fourth place, because you display “a remarkable and enticing offer” and follow through, Google will reward you, Davis says.

5. Trust signals

With so many new websites popping up daily, Google relies on “trust signals” generated by other high-authority websites to ensure it avoids ranking low-rent sites highly.

One signal, says SEO specialist Aaron Egan - a search marketing consultant at Sydney-based Paramount Search Marketing [www.ParamountSearchMarketing.com.au] - is the Yahoo! Directory. The directory charges $300 per year for you to list your website.

“But,” he says, “it’s the most powerful signal you can give Google to inform them you’re a legitimate business or organisation. We’ve seen Yahoo directory submissions alone boost search engine rankings in just days.”

6. If you want “quick SEO wins” but are on a tight budget

Try Fiverr, says Egan.

A “micro-task” site, Fiverr hosts workers from around the world willing to do almost anything for just $5.

Filter out novelty jobs like “hippie rants” and “puppet raps” by running a search for SEO. Then you will find a “smorgasboard” of SEO tasks that will be completed for the price of a coffee, Egan says.

Before hiring someone, check their feedback and reputation assessment.
Some dodgy micro-task workers may actually damage your ranking through using automated tools to generate 20,000 backlinks in a month or less, Egan warns.

7. Harness the power of Google+ Local

Formerly known as Google Places, Google+ Local is the fastest and easiest way to win visibility on the first page of Google at no charge, Egan says.

Once you create a Google account, you must verify your business address via a personal identification number (PIN) that comes displayed on a “postcard”. After activating your account, you can then “populate” your business profile, including industry-specific- and location-based keywords that “get you listed on page one in no time”, Egan says. You can punch in your business website address, he adds.

“Even the most computer-illiterate business owners are using this feature - and it’s working for them,” he says.

Read more: http://www.smh.com.au/small-business/managing/stay-ahead-in-seo-how-to-improve-your-ranking-20120704-21gog.html#ixzz1zqzvX1s7